How to Setup a Shopify Store

Starting a new business may seem like a hard process at first, but taking the right steps towards making your online business successful is not out of reach. There are hundreds of business that are being started up every day, but Shopify is here to make setting up your online store so much easier.

For those new to creating online stores, Shopify is an eCommerce store builder that helps businesses of any kind get started up easier and cheaper than ever. While using Shopify, you will be able to create a website for your company to connect and sell products to potential customers.

In this guide, we will be going over everything you need to know about starting up your online store on Shopify. So, what are you waiting for? Let’s get selling!

Deciding on What to Sell

An important aspect of building your eCommerce site is to choose the best product to advertise. The last thing you want is to offer a product that will end up flopping on the market, offering your business zero profit. Although you’ll never know for sure what sells and what doesn’t, understanding your market can help you minimize risk to your company.

Keep a positive mindset while selling. Remember, for every Nike, there are hundreds of businesses that end up not making it. However, don’t let this discourage you. If you can’t think of a new product to sell, it isn’t time to close up shop. Instead, work on ways of improving your project for future releases.

At any point of your company’s life, there are going to be customers complaining about a certain problem with your product. Companies that end up dead in the water don’t appeal to customer concerns. Businesses are successful by listening to their customers and growing on that support.

However, if you’re still not sure where to start, Shopify can help you settle on an idea for your shop.

Benefits of Using Shopify

Shopify all started when three friends came together to create one simple solution to sell snowboard equipment online. Shopify is currently used today by large companies such as Evernote, Wikipedia, Pixar, etc. However, no matter how large or small your company is, Shopify is the one-stop solution to all your selling needs. Continue reading

Namecheap vs Godaddy

When choosing a domain name, you may think it doesn’t matter what company you buy it from. You couldn’t be more wrong. Choosing a domain registrar has become a lot more daunting in the last few years as the amount of website hosting companies and domain registrars have increased dramatically.

If you have done your research, you have probably noticed that some registrars sell only domain names while others also sell cloud services and additional features. Two of the more respected domain registrars are GoDaddy and Namecheap. Since all domain registrars have access to the same URLs and domain names, what sets these two apart? Here is an overview of some of the features you should consider before deciding on a domain registrar and also how both GoDaddy and Namecheap compare in each of these categories. Continue reading

Bluehost Review: Pros and Cons

Bluehost is one of the most popular hosting solutions currently available on the market. Owned by the Endurance corporation, Bluehost offers a wide array of hosting services suitable for beginner bloggers and small businesses: shared hosting, cloud hosting, WordPress hosting, WooCommerce Hosting, VPS hosting, dedicated hosting and domains.

With two decades of experience in the field, Bluehost is very intuitive and easy to use, especially with WordPress. They power over 2 million websites and have a dedicated team that offers 24/7 customer support. Bluehost offer a full domain for one year when you opt for their shared hosting plan. The cPanel is packed with features such as Page Speed Grader, Google Apps and CloudFare, in addition to built-in premium anti-spam solutions.

The top end plan of Bluehost offers free and unlimited email accounts, with email storage taking up the space of your total account storage. Bluehost offers daily automatic backups for all your data and website stored files. Their highly configured servers require regular updates. Offering hassle-free scalability means that customers don’t have to worry when they want to move their website on upgrading their plan.

Bluehost can be an excellent hosting solution for a wide range of customers due to their reliability and vast experience in the hosting game. Their products offer many advantages and easily surpass many competitors out there. However, Bluehost also has a few drawbacks that users should be aware of before investing in their products. Here are the pros and cons of using Bluehost. Continue reading

How to Build a WooCommerce Store

If you are someone who is interested in setting up an online store on your WordPress website, WooCommerce is the simplest and best plugin you can use. As the most popular e-commerce plugin available, WooCommerce created by WooThemes will allow you to create an attractive, customized, and powerful store that you can manage and maintain yourself all right within WordPress.

Why WooCommerce?

There are many special features about WooCommerce that set it apart from other e-commerce plugins. Here are the most important ones:

It’s Free- There are no licensing, hidden, or subscription fees that you pay at any time.

It’s Open Source- WooCommerce has over 350 contributors that regularly develop new features and keep the plugin updated to make sure that it is always working just as you expect it to.

Setup is Fast and Easy- Just follow the instructions and you’ll have your store up and going in a matter of hours.

Huge Choice of Extensions- There are hundreds of extensions available that you can access so you can customize your store exactly how you want it. You can also remove them as you wish.

It’s All in Your Control- Your store won’t be hosted on anyone else’s server, which means you are always the boss and no one can shut you down without your consent. All your data belongs to you at all times.

Seamless Integration- WooCommerce is set up to easily integrate with any theme or design on a WordPress site as well as any service you use. And, your store will be a natural part of your site so your customers don’t have to divert to a separate site.

Full Customization- Many e-commerce plugins have pre-determined settings and constraints for creating a store. WooCommerce allows you to change anything you want at any time including your page display and shipping options.

Payment Collection Options- The plugin comes with a variety of methods to collect payment from your customers. You can choose to allow bank credit cards, electronic bank transfers, PayPal, and even cash. You can also set up your store to work with over 140 region-specific gateways to collect payment such as Amazon Payment, Stripe, and more.

REST API Included- With a REST API, you can access your store’s data at anytime from anywhere so you can modify and grow your store as necessary.

Full Security- WooCommerce has a dedicated team of developers that regularly monitors the internet to detect and patch any viruses or bugs that try to infiltrate your site.

Stability- In 2015, WooCommerce was acquired by Automattic, the same company that owns WordPress.com and supports the WordPress Foundation. Because Automattic owns both, you know neither of them are going anywhere any time soon.

With so many features included in the WooCommerce plugin, it is easy to understand why it has become so popular with WordPress users. Continue reading

How to Make a Website with WordPress

Starting a website may seem overwhelming at first, especially for a beginner. Luckily platforms like WordPress make it easy for virtually anybody to start up, design and manage a website.

Whether you’re a seasoned veteran or completely new to the world of web hosting, I’ll show you just how easy it is to start your own site using two of the top website building services, WordPress and BlueHost.

A few useful terms

To make things simple, we’re going to define a list of terms that will help the rest of this article make sense.

Content management system (CMS): Also known as a website building platform, a content management system allows you to build web pages and manage content. WordPress is an example of a CMS.

Web host: A web host is the service that connects your site to the internet. Think of it as the place where your website lives. You’ll also purchase your domain name from your web host provider. BlueHost is one of the most popular web hosts on the internet today, and we’ll be using them for all of our examples.

Domain name: Your domain name is the URL that people will type in (or click on) to reach your site. For example, your business website’s domain could be “www.YourBusinessName.com“.

Why WordPress?

When it comes to building and customizing a website, virtually no platform can outperform WordPress. Even absolute beginners can build beautiful websites without in-depth knowledge of site building and coding. Here are just a few of the reasons I recommend WordPress.

It’s free
First and foremost: it’s completely free. You’ll have to pay for a domain name and web hosting (more on that later), but WordPress itself is free to download and use.

User friendly, even for newbies
The intuitive, user-friendly interface makes it a breeze for you to publish posts and upload content. You don’t need coding or HTML knowledge to get your site going or to maintain it over time.

Easy to design and customize
You don’t have to be a graphic designer to build a beautiful website with WordPress. Choose from thousands of available themes (many of which are 100% free) to give yourself a solid starting point.

From there, you’ll have virtually endless customization options, from changing colors and fonts to installing plugins. Most of the customization can be done easily without you needing to learn complicated programming language.

Versatile
Whether you want to run a small personal blog or start up a large e-commerce site, WordPress is up to the task. Plugins can be used to turn your site into almost anything you envision. You can install contact forms, calendars, subscription forms and more with just a few clicks.

Mobile-friendly
With over half of internet consumers visiting from mobile devices, it’s imperative that your site run smoothly on smartphones and tablets. WordPress makes this easy, since most of their themes are automatically optimized for mobile. That means you don’t have to worry about complicated programming and coding to optimize your site for mobile use.

Tons of support
A whopping 74.6 million websites use WordPress as their main content management system (CSM). This means there’s a huge community and a wealth of knowledge out there for you if you get stuck. Tons of free tutorials and forums are right at your fingertips with a quick internet search.

6 Steps to Starting your Site

Now that we’ve taken a look at some of WordPress’s features, we’ll talk about how to get started. For the sake of this article, I’ll assume that you already have a concept picked out and are ready to make your site a reality.

The next steps are fairly simple, and we’ll look through them each in detail. Continue reading